CONNECTED LIVING 

MY ROLE:  Strategy & Planning  |  User Research  |  Creative Direction  |  Art Direction  |  Wireframing | User Flows  |  Interaction Design  |  UI/UX  |  User Testing
TEAM:  Executive Creative Director - Mark Beechy  |  Creative Technologists - Dzuy Lihn  |  Motion Artist - Bing Zhang  |  Visual Design - Jaye Thompson, Patience Woolridge
AGENCY:  RED Interactive

PROJECT GOAL:  This orchestrated immersive experience showcases a mock home filled with dozens of connected products. Guests navigate through 4 primary rooms representing their day from start to finish. Using a tablet controller to select a relevant experience initiates a symphony of product interactions, like opening blinds, changing the color of overhead lighting and swapping content on screen devices. All of the products work together in unison to show visitors what’s possible in today’s smart home powered by Samsung SmartThings.

CONNECTED LIVING

MY ROLE:  Strategy & Planning  |  User Research  |  Creative Direction  |  Art Direction  |  Wireframing | User Flows  |  Interaction Design  |  UI/UX  |  User Testing
TEAM:  Executive Creative Director - Mark Beechy  |  Creative Technologists - Dzuy Lihn  |  Motion Artist - Bing Zhang  |  Visual Design - Jaye Thompson, Patience Woolridge
AGENCY:  RED Interactive

PROJECT GOAL:  This orchestrated immersive experience showcases a mock home filled with dozens of connected products. Guests navigate through 4 primary rooms representing their day from start to finish. Using a tablet controller to select a relevant experience initiates a symphony of product interactions, like opening blinds, changing the color of overhead lighting and swapping content on screen devices. All of the products work together in unison to show visitors what’s possible in today’s smart home powered by Samsung SmartThings.

CONNECTED LIVING

MY ROLE:  Strategy & Planning  |  User Research  |  Creative Direction  |  Art Direction  |  Wireframing | User Flows  |  Interaction Design  |  UI/UX  |  User Testing
TEAM:  Executive Creative Director - Mark Beechy  |  Creative Technologists - Dzuy Lihn  |  Motion Artist - Bing Zhang  |  Visual Design - Jaye Thompson, Patience Woolridge
AGENCY:  RED Interactive

PROJECT GOAL:  This orchestrated immersive experience showcases a mock home filled with dozens of connected products. Guests navigate through 4 primary rooms representing their day from start to finish. Using a tablet controller to select a relevant experience initiates a symphony of product interactions, like opening blinds, changing the color of overhead lighting and swapping content on screen devices. All of the products work together in unison to show visitors what’s possible in today’s smart home powered by Samsung SmartThings.

CONNECTED LIVING

MY ROLE:  Strategy & Planning  |  User Research  |  Creative Direction  |  Art Direction  |  Wireframing | User Flows  |  Interaction Design  |  UI/UX  |  User Testing
TEAM:  Executive Creative Director - Mark Beechy  |  Creative Technologists - Dzuy Lihn  |  Motion Artist - Bing Zhang  |  Visual Design - Jaye Thompson, Patience Woolridge
AGENCY:  RED Interactive

PROJECT GOAL:  This orchestrated immersive experience showcases a mock home filled with dozens of connected products. Guests navigate through 4 primary rooms representing their day from start to finish. Using a tablet controller to select a relevant experience initiates a symphony of product interactions, like opening blinds, changing the color of overhead lighting and swapping content on screen devices. All of the products work together in unison to show visitors what’s possible in today’s smart home powered by Samsung SmartThings.

CONNECTED LIVING

MY ROLE:  Strategy & Planning  |  User Research  |  Creative Direction  |  Art Direction  |  Wireframing | User Flows  |  Interaction Design  |  UI/UX  |  User Testing
TEAM:  Executive Creative Director - Mark Beechy  |  Creative Technologists - Dzuy Lihn  |  Motion Artist - Bing Zhang  |  Visual Design - Jaye Thompson, Patience Woolridge
AGENCY:  RED Interactive

PROJECT GOAL:  This orchestrated immersive experience showcases a mock home filled with dozens of connected products. Guests navigate through 4 primary rooms representing their day from start to finish. Using a tablet controller to select a relevant experience initiates a symphony of product interactions, like opening blinds, changing the color of overhead lighting and swapping content on screen devices. All of the products work together in unison to show visitors what’s possible in today’s smart home powered by Samsung SmartThings.

THE APPROACH

We started by taking inventory of all products and plotting them across the 4 primary living spaces in a narrative way. This was a process full of trial and error to get to the right number of products in each room and timing to make the experience feel balanced. We facilitated a number of workshops, including the creation of a physical mock version to convey the expeirence prior to fabrication.

Please note: We were not responsible for the final physical fabrication of the space, AV integration and android development.

THE APPROACH

We started by taking inventory of all products and plotting them across the 4 primary living spaces in a narrative way. This was a process full of trial and error to get to the right number of products in each room and timing to make the experience feel balanced. We facilitated a number of workshops, including the creation of a physical mock version to convey the expeirence prior to fabrication.

Please note: We were not responsible for the final physical fabrication of the space, AV integration and android development.

THE APPROACH

We started by taking inventory of all products and plotting them across the 4 primary living spaces in a narrative way. This was a process full of trial and error to get to the right number of products in each room and timing to make the experience feel balanced. We facilitated a number of workshops, including the creation of a physical mock version to convey the expeirence prior to fabrication.

Please note: We were not responsible for the final physical fabrication of the space, AV integration and android development.

THE APPROACH

We started by taking inventory of all products and plotting them across the 4 primary living spaces in a narrative way. This was a process full of trial and error to get to the right number of products in each room and timing to make the experience feel balanced. We facilitated a number of workshops, including the creation of a physical mock version to convey the expeirence prior to fabrication.

THE APPROACH

We started by taking inventory of all products and plotting them across the 4 primary living spaces in a narrative way. This was a process full of trial and error to get to the right number of products in each room and timing to make the experience feel balanced. We facilitated a number of workshops, including the creation of a physical mock version to convey the expeirence prior to fabrication.

Please note: We were not responsible for the final physical fabrication of the space, AV integration and android development.

THE APP EXPERIENCE

Designed for the all new Galaxy Tab S4, we created a number of tablet applications used to facilitate our guests journey through the Connected Living Experience.

Upon entering the experience, the guest is greeted, "Welcome Home". They are then prompted to take a survey to help them align with 1 of 5 personas. This will be their narrative as they move through the core living spaces. Once done, they exit through a hands-on area where they can interact with the prodcuts as well as learn how to get started.

THE APP EXPERIENCE

Designed for the all new Galaxy Tab S4, we created a number of tablet applications used to facilitate our guests journey through the Connected Living Experience.

Upon entering the experience, the guest is greeted, "Welcome Home". They are then prompted to take a survey to help them align with 1 of 5 personas. This will be their narrative as they move through the core living spaces. Once done, they exit through a hands-on area where they can interact with the prodcuts as well as learn how to get started.

THE APP EXPERIENCE

Designed for the all new Galaxy Tab S4, we created a number of tablet applications used to facilitate our guests journey through the Connected Living Experience.

Upon entering the experience, the guest is greeted, "Welcome Home". They are then prompted to take a survey to help them align with 1 of 5 personas. This will be their narrative as they move through the core living spaces. Once done, they exit through a hands-on area where they can interact with the prodcuts as well as learn how to get started.

THE APP EXPERIENCE

Designed for the all new Galaxy Tab S4, we created a number of tablet applications used to facilitate our guests journey through the Connected Living Experience.

Upon entering the experience, the guest is greeted, "Welcome Home". They are then prompted to take a survey to help them align with 1 of 5 personas. This will be their narrative as they move through the core living spaces. Once done, they exit through a hands-on area where they can interact with the prodcuts as well as learn how to get started.

THE APP EXPERIENCE

Designed for the all new Galaxy Tab S4, we created a number of tablet applications used to facilitate our guests journey through the Connected Living Experience.

Upon entering the experience, the guest is greeted, "Welcome Home". They are then prompted to take a survey to help them align with 1 of 5 personas. This will be their narrative as they move through the core living spaces. Once done, they exit through a hands-on area where they can interact with the prodcuts as well as learn how to get started.

CONTROLLER APP

The Controller App is the foundation for the experience and used to initiate our SmartHome interactions, as well as contextualize the journey.

1. As a guest enters a room, they are prompted by the tablet to select 1 of 5 personas. This activates a narrative symphony of devices, specific to that selection.
   
   
2. As the story unfolds, we display an "Act Seprator" screen that sets up and provides context to the story.
   
   
3. Narrative copy continues to run, as well as visually highlighting key product interactions, showing how Samsung brings it all to life.

CONTROLLER APP

The Controller App is the foundation for the experience and used to initiate our SmartHome interactions, as well as contextualize the journey.

1. As a guest enters a room, they are prompted by the tablet to select 1 of 5 personas. This activates a narrative symphony of devices, specific to that selection.
   
   
2. As the story unfolds, we display an "Act Seprator" screen that sets up and provides context to the story.
   
   
3. Narrative copy continues to run, as well as visually highlighting key product interactions, showing how Samsung brings it all to life.

CONTROLLER APP

The Controller App is the foundation for the experience and used to initiate our SmartHome interactions, as well as contextualize the journey.

1. As a guest enters a room, they are prompted by the tablet to select 1 of 5 personas. This activates a narrative symphony of devices, specific to that selection.
   
   
2. As the story unfolds, we display an "Act Seprator" screen that sets up and provides context to the story.
   
   
3. Narrative copy continues to run, as well as visually highlighting key product interactions, showing how Samsung brings it all to life.

CONTROLLER APP

The Controller App is the foundation for the experience and used to initiate our SmartHome interactions, as well as contextualize the journey.

1. As a guest enters a room, they are prompted by the tablet to select 1 of 5 personas. This activates a narrative symphony of devices, specific to that selection.
   
   
2. As the story unfolds, we display an "Act Seprator" screen that sets up and provides context to the story.
   
   
3. Narrative copy continues to run, as well as visually highlighting key product interactions, showing how Samsung brings it all to life.

CONTROLLER APP

The Controller App is the foundation for the experience and used to initiate our SmartHome interactions, as well as contextualize the journey.

1. As a guest enters a room, they are prompted by the tablet to select 1 of 5 personas. This activates a narrative symphony of devices, specific to that selection.
   
   
2. As the story unfolds, we display an "Act Seprator" screen that sets up and provides context to the story.
   
   
3. Narrative copy continues to run, as well as visually highlighting key product interactions, showing how Samsung brings it all to life.